Esterella lingerie
In 2022, Esterella Lingerie approached us to enhance their online store with a focus on improving user experience and driving sales. While we didn’t handle the full development of the store, our services were pivotal in creating new pages and optimizing the site:
Designed and implemented new pages that enhanced the overall user experience, making it easier for customers to navigate the site and find their perfect fit.
Conducted extensive A/B testing to refine these pages and optimize conversion rates, ensuring that each change led to measurable improvements.
Collaborated closely with Esterella’s marketing team to develop strategies that increased sales, including targeted campaigns and promotions.
Added new features to the site, such as a color variant selector and a size calculator, which helped customers make more informed purchasing decisions and boosted overall satisfaction.
Provided ongoing support throughout the project, ensuring that each enhancement aligned with Esterella’s brand vision and business goals.
This support project concluded successfully, with a noticeable increase in sales and customer engagement, proving the value of our targeted improvements and collaborative approach.
Duration: Support project - continuous change
Platform: Shopify
Theme: Custom theme
Link: https://www.esterella.nl/pages/shop-in-shop